Press Release

Pridham Report: 41 percent of fund groups report onshore net retail sales growth in Q3

LONDON (20 November 2025) – Just 41 percent of U.K. fund groups reported onshore net retail sales growth in the third quarter, according to the latest Pridham Report.

This represents a significant fall from Q2, when nearly two-thirds of fund groups reported onshore net retail sales growth.

The data suggests that investor confidence remains fragile. Net sales failed to keep positive momentum from the latest tax season, and where the money did flow, it was generally towards lower duration fixed income and money market assets. Equity sales, meanwhile, turned negative.

The Pridham Report, by ISS Market Intelligence (ISS MI), monitors sales and asset trends in the U.K. fund market using data supplied by over 45 of the largest fund groups operating in the U.K.

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Georgia Reveley
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